Vanishing Act
The coast of Louisiana is vanishing astonishingly fast. Almost as fast as our attention spans. When Sasso approached us about doing a PSA for the state’s coastal protection authority CPRA, we knew that it would be tricky to get people to care. We appealed to the emotion inherent in a sense of place with this stop motion spot centered around a tree in a coastal town.
Planning Makes Perfect
We spent a significant amount of time developing the look and feel of the project, as well as building the large set and props.
